Michelle ThompsonMar 15, 20233 minIs A Brand Refresh Worth The Investment?There are multiple investments a business owner can make back into growing their business- such as hiring and growing the salesforce,...
Michelle ThompsonNov 17, 20223 minLeveraging Adversity to Drive Creativity. 3 Steps You Can Take Right Now. I am a true believer that creative makes a difference for our brands. Strong creative requires direction, it needs a mission or else it...
Michelle ThompsonSep 14, 20223 minWhat is the Right Color for My Brand?Having been a graphic designer & brand builder for over 20 years now, one thing I have learned is the importance of color. It is easy to...