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BRAND BUILDING INSIGHTS
FOR AMPLIFYING GROWTH
Michelle Thompson
Nov 15, 20232 min read
Does Minimal Branding Devalue Brand Equity?
In my 20+ years of creating and modernizing brand identities for brands big and small, B2B and B2C, the answer is: YES- it absolutely...
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Christine Sech
Jun 16, 20214 min read
Evaluating Your Brand Equity
What are you doing to make sure that your audience is receiving your brand in the way you intend? When you think about the most popular...
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