Christine SechMar 31, 20212 minHow Can Startups Value Their Brand?Determining the value of a brand is both an art and a science. Meaning, it's important to look at tangible and intangible metrics. ...
Christine SechMar 31, 20213 minCrafting A Compelling Story That Builds Your BrandAre building a brand and writing your company story two subjects that go together?" Absolutely. In fact, all of the foundational elements...